Better Life Technology

We create high quality, innovative polyvinyl solutions to go EVERYWHERE – from commercial to residential spaces – and cover ANYTHING – floors, walls and all areas in between. Our durable, designable and decorative polyvinyl enhances homes, businesses, transit lines, greenhouses, marine decks, and our revolutionary image product has unlimited marketing and promotional potential. Our product family consists of our signature G-Floor® Universal Flooring, pioneering AquaTread® Marine Flooring, and customizable BILD Print Media. At Better Life Technology, we have you covered.

G-FLOOR®
ALL PURPOSE FLOORING

Signature line of high quality polyvinyl flooring purposefully-designed for easy installation and maintenance and for long-lasting beauty and protection for both residential and commercial applications.

AQUATREAD®
MARINE FLOORING

Innovative, durable, completely customizable marine polyvinyl deck covering to enhance the look of your boat floor and protect from extreme marine environments and more.

BILD
PRINT MEDIA

Make a clear, lasting impression on any surface through flexible multi-use print media custom designed to fit your specific location and industry need.

About Better Life Technology

Better Life Technology is the leading innovator and manufacturer of top quality, 100% solid polyvinyl flooring solutions for residential, commercial and OEM applications. Our origins began with a simple goal: create superior polyvinyl garage flooring that not only protected the concrete below, but outlasted and outperformed other polyvinyl products on the market. It wasn’t long before G-Floor® became the Gold Standard for garages and we realized our ground-breaking, solid polyvinyl product had additional uses outside of the garage and above the floor.

Today we offer polyvinyl solutions manufactured in the USA for a multitude of purposes. Our high performance G-Floor® Universal Flooring, AquaTread® Marine Flooring and BILD Print Media deliver individuals, small businesses, corporations, fleet owners, marketers and others, the most reliable polyvinyl solutions at exceptional value. Better Life Technology’s products are so easy to install and maintain, you’ll find us covering more than just the halls and walls of educational, healthcare, modular and recreational facilities. Our flooring and promotional signage enhances retail establishments, kennels, mobile vehicles, and just about any room of the home. Basically ANYPLACE you live, work and play… Better Life Technology has a polyvinyl solution.

In October 2018, Adventure Capital Partners, LLC purchased Better Life Technology.

History of Better Life Technology

Better Life Technology was founded in 1998 by Brett Sneed and his father Don.  Brett developed the unique 10’ wide manufacturing process and worked with Don to develop G-Floor®, which is made of thick, solid polyvinyl and rolls out for easy installation. They positioned G-Floor® against traditional epoxy floors, which can take up to 16 days to fully install and are prone to cracking, staining and peeling if not installed properly. Because it is compatible with alkalis and acids in concrete, G-Floor® protects garage floors without breaking down the subfloor.

Since 2004, BLT has added new color options, textures and dimensions, and has been featured in many home improvement magazines and television shows. G-Floor® can also be found in more than 1,200 retail stores nationwide, as well as via a variety of online distributors.

The line has continued to expand, now including AquaTread® marine surface and polyvinyl boat deck flooring as well as BILD customizable print media.

Leadership

Brett Sneed is the Chief Executive Officer (CEO) of Adventure Capital Partners, LLC dba Better Life Technology.  Brett founded Better Life Technology (BLT) in 1998 and in 2018, co-founded Adventure Capital Partners, LLC. As the visionary he is the inventor of G-Floor®, AquaTread®, G-Floor® Image and G-Floor® Graphics Print Media (now branded BILD™), and GrowFloor®. He was the vision and driving force behind Better Life Technology’s unique manufacturing processes and product lines and he has extensive experience in business development /model, product development, patents and thermal plastics processing. Previous to founding Better Life Technology, Brett was involved in three successful startup small businesses, including President of USA Product Inc. where he developed and launched numerous product lines while growing the business; Director of Marketing at Jasco Inc.; and Regional Marketing Manager and National Product Manager (Fast Track) for DIGI Corporation.

Brett is an avid motorcyclist, traveling through the mountainous regions and stopping periodically to fulfill his passion of fly fishing. He and his wife of over 25 years enjoy traveling to coastal regions in the winter and to the Rocky Mountains in the summer.

Brett Sneed
Chief Executive Officer & Founder

Randy Treas
Partner

Mr. Randy Treas co-founded Adventure Capital Partners, LLC (dba Better Life Technology) with CEO Brett Sneed in October 2018. Since then he has been an active Partner at Better Life Technology and enjoys interacting with what he refers to as “the amazing staff at Better Life Technology.”  Randy is a serial entrepreneur having started numerous companies, eventually grooming them into successful entities with an emphasis on offering unparalleled products and services. He is hard at work with Better Life Technology’s associates on exciting projects and new product development.

Randy is married to the love of his life, Leslie. They have been together over 28 years and have three children. Now they enjoy taking care of their 11 pound Havanese baby, a dog named Beau. When he isn’t spending time with his family, Randy is maintaining their farm and riding trails. His perfect adventure includes his dirt bikes and motorcycle, with 90% of the trip being spent riding off road and in the dirt.

Mr. Jerry Herbert joined Better Life Technology as an investor and Chief Operating Officer in 2003 and is responsible for the daily operations of the company. Jerry has been involved in small business management and leadership his entire career. Before Better Life Technology, for 15 years, Jerry was a practicing CPA and partner in the accounting firm of Agler & Garddert, where he specialized in business strategy and planning. He left public accounting to become General Manager of School Services and Leasing Inc., a bus contracting firm, which during his tenure, the business grew from 400 to 3200 school buses in eight states with 5000 employees. Jerry graduated from Emporia State University with an Accounting degree.

In his free time, Jerry loves to relax at the Lake of the Ozarks with his wife of 38 years, three adult children and three grandchildren. Jerry is an avid Chiefs fan, KU basketball fan, Royals fan, he does a little gardening and he is known at Better Life Technology as the resident restaurant connoisseur.

Jerry Herbert

Ron Cole
Chief Financial Officer

Mr. Ron Cole joined Better Life Technology as Chief Financial Officer in 2017. Ron leads the finance team and is actively involved in the daily operation of the company including manufacturing operations, new product initiatives and aligning goals and initiatives for company success. Ron joined Better Life Technology because of the unique product line, the ability to assist in the launch of additional products and the growth potential from existing products and new products currently in development. Prior to joining Better Life Technology, Ron spent 12 years as a CPA and another 11 years in senior leadership roles with companies in the construction, energy and manufacturing industries. Ron is a graduate of the University of Nevada, Las Vegas, and holds a degree in Accounting.

Ron enjoys spending time with his wife and is actively involved in their two teenagers many activities, including high school drum line and soccer.

Mr. Paul Orrick joined the Better Life Technology family as the Vice President of Operations in 2017, after 10 years as a Design Engineering and Product Manager, and another 13 years as an Operations Manager. Paul oversees day-to-day operations to support organizational growth, focusing on strategic planning and goal-setting for the Better Life Technology factory. He is committed to lean manufacturing initiatives and provides associates training and coaching to achieve those goals. Paul loves being involved in the conceptual design of a product, seeing it through to a manufactured finish and takes pride in the sense of accomplishment his team feels from delivering a quality, on-time product to customers. He is excited about the opportunities ahead for the graphics industry with our clear product offering! Paul is a graduate of the University of Missouri-Columbia and holds a degree in Mechanical Engineering.

In his free time, Paul loves to golf, play basketball, run, coach his kids, and of course, spend time with his wife of 22 years and three children, two daughters and a son.

Paul Orrick
Vice President of Operations

Julie Keys
Director of Marketing & Program Management

Ms. Julie Keys joined Better Life Technology as Product Manager in 2017 and has since been promoted to Director of Marketing and Program Management. Julie leads the marketing team and is actively involved in new product development and the promotion and market strategy of existing products. Julie joined Better Life Technology because of the opportunity to improve processes, exciting new product launch opportunities, and the ability to help grow awareness of the existing product lines. Prior to joining Better Life Technology, she spent nearly 21 years as a Product Manager and Product Marketing Manager with a consumer electronics manufacturing company. Julie is a graduate of Mid America Nazarene University and holds a degree in Management and Human Relations.

Julie enjoys spending time with her family and close friends. In her free time, she loves to play golf, take in a Royals game, try new restaurants and travel to destinations with beaches!

Joining Better Life Technology in 2009, Mr. Bill Rothe served in a National Sales Manager role before overseeing the company’s Clear Products division. As Executive Vice President of BILD™ Print Media, he absolutely loves everything about the BILD product line and has been instrumental in its rebranding from G-Floor® Graphics Print Media to what is now BILD™ Print Media. Bill pursued a degree in Marketing from University of Wisconsin-River Falls and has 31 years experience in the printing industry including print sales, screen and digital print and expertise in most print application specialties. He has held positions with 3M, SPSI, M&R, Ink Source and Nazdar. Bill’s extensive background is an asset to the continued building and growth of the exclusive BILD brand and its specialty print product offerings.

In his spare time, Bill enjoys remodeling his home, spending time with his two grown sons and his high-school aged daughter, and playing with his four dogs – a Husky, a German Shepherd, a Bulldog and a Maltese.

Bill Rothe
Executive Vice President
BILD Print Media

Kristin Swartz
National / International
Account Manager
BILD Print Media

Mrs. Kristin Swartz joined Better Life Technology in October 2013 because she was extremely impressed with our unique product offerings and their growth potential, especially BILD™ Print Media. Today she is National / International Account Manager for the BILD brand, helping grow that business and nurture its customer relationships through exceptional client service. Kristin studied at Johnson County Community College before starting her career in customer service. She has more than ten years experience in various industries, including Apparel and Promotional Products leading customer representatives and managing key accounts. 

Kristin and her husband spend a great deal of time watching their young son participate in a variety of sports activities. They also enjoy spending time with close friends and family, often accompanying them to community events and musical concerts.

Mr. Terry Terrill is Vice President Retail and has been with Better Life Technology since 2013. He was recently promoted from National Sales Manager, where he managed all sales of the G-Floor® branded product line in all channels including retail, e-commerce and OEM. Terry attended the University of Missouri-Columbia, and he has over 20 years in the Home Improvement industry as an in-home sales consultant and in sales management. In his new role, he is excited to continue touting the amazing benefits of G-Floor, including its high quality U.S. manufacturing process and the many ways G-Floor meets the needs of consumers in several different channels.

Terry spends most his free time with his wife of 17 years, Kim, and his teenage son and daughter. When he isn’t attending their many activities, he finds time to fly fish and adventure out on his motorcycle.

Terry Terrill
Vice President Retail Sales

Susan Berkowitz
eCommerce Manager

Mrs. Susan Berkowitz joined Better Life Technology as eCommerce Manager in February 2018 bringing with her a wealth of marketing experience. After graduating from the University of Missouri – Kansas City with a Bachelors degree in Business Administration with an emphasis in direct marketing, she began her career with an advertising agency doing press checks and purchasing printing services. Susan has experience in the boating industry producing boating parts catalogs and over 25 years experience marketing automotive parts. She looks forward to helping the company grow, especially in her new opportunity to educate and inform customers about the great Better Life Technology product line and the many uses and applications of our durable, premium flooring and accessories.

Married to her husband, Jack, for 33 years, Susan has a grown son and two dogs. She likes crafting anything from making cards to scrapbooking to beading. When Susan isn’t spending quality time with family and friends, you can find her watching sports, traveling and investigating new things.

Corporate Responsibility

Better Life Technology goes beyond polyvinyl flooring, from community engagement to promoting eco-initiatives in our production. As part of our corporate culture, we are committed to giving back to the local communities where we have facilities, to the global community where our products cover and protect millions of spaces.

Community Engagement

Better Life Technology employees are the driving force when it comes to giving back to the community. From annual food drives to adopt-a-family during the holidays, we aim to make a difference whenever and wherever we can.

Environmental Sustainability

When it comes to our production process, we are always looking for ways to be greener. Thinking outside the box, literally, we recycle and reuse the boxes our materials arrive in, as well as provide them to others to be repurposed. We also recapture and reuse polyvinyl when possible.

Culture

Better Life Technology is more than just a job; it’s a lifestyle. We work with a purpose with the intention to create a positive impact on a personal and professional level.

Vision

At Better Life Technology, we strive to continue our competitive advantage as the leading producer of polyvinyl floor coverings in the world with an eye on making a difference in our people’s lives, our customers’ experience, and in bettering the surroundings in which we contact.

Core Values

It may sound cliché, but we operate by The Golden Rule.

Respect ALL People.
Conduct Business in a Fair and Ethical Manner.
Develop Relationships and Partnerships for the Long-term.
Do What We Say We Are Going to Do; Do it Well; and Have Fun Doing It!

Work Environment

Better Life Technology is growing at an exciting rate, and our work is fast-paced and challenging. Our associates tell us they can’t wait to come to work because they are learning something new every day. We operate with a team approach and with an open door policy where our employees have autonomy to innovate and contribute to company growth. As we continue to grow, we don’t plan to lose our “family feel,” which is the cornerstone of our culture and service philosophy. In a comfortable, inviting atmosphere, employees deliver on our promise – to make the highest quality polyvinyl floor coverings on the market for the best customers on the planet.

Associate Perks

Work/Life Balance
(Flexible schedules, PTO, Vacation, etc.)
Medical/Life Insurance

Dental and Vision coverage
401k
Advancement Opportunities
Company Gatherings, Days of Community Service, Team-Building Events

Employee Empowerment

Careers

Better Life Technology …

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Locations

Better Life Technology headquarters are located in Lenexa, Kansas, a suburb of Kansas City. Our corporate office houses administrative, sales and customer service associates and serves as a local showroom for viewing product samples and designs.

Our products are proudly manufactured in the USA at our facility in Emporia, Kansas, 90 miles south of Lenexa. In addition to our manufacturing plant, Emporia is also home to Better Life Technology’s 240,000 sq. ft. warehouse and distribution center. A vertically-integrated manufacturer, we provide our products to distributors for resale and the Emporia warehouse also houses the fulfillment center for online sales, catalog sales and retail distribution.

Locations

Better Life Technology

9736 Legler Rd
Lenexa, KS 66219
Phone:(913) 894-0403

Better Life Technology

1219 Hatcher St
Emporia, KS 66801
Phone:(620) 343-2552

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